Volvo Cars today launches a new philanthropic fund with the ambition to positively impact a million lives over time through support initiatives in the communities in which we operate.
The Volvo For Life Fund will focus initially on social and environmental initiatives that centre around empowering people, restoring and preserving the planet, and providing protection when natural disasters strike.
“We have a long history of social, environmental and community engagement, and I’m proud that we continue this tradition through the launch of the Volvo For Life Fund,” says Jim Rowan, chief executive of Volvo Cars. “It will enable us to work alongside expert global and local partners to address global challenges close to our company’s values, and help create lasting, positive change.”
The Volvo For Life Fund will be organised into three focus areas, themed around people, the planet and protection. Guided by local voices and insights, and delivered through trusted partners, many of the fund’s initiatives will be tailored to address the challenges of the different communities in which Volvo operates.
“For people, we want to help create safer, more empowered, and socially mobile environments in marginalised communities. We will focus on creating and increasing educational and socio-economic opportunities for young people and children.
For our planet, we will invest in local and global projects dedicated to the restoration and preservation of natural ecosystems and biodiversity and supporting the fight against climate change. There will be an initial emphasis on reforestation and ocean health, as well as community engagement.
For protection, we will support emergency response and relief efforts that help to meet immediate humanitarian needs when natural disasters occur in countries linked to our value chain. We will also support longer term work to ensure that education and learning remain a priority even when natural disasters strike,” a release reads.